Tasked by Vodafone Ireland to reinforce their role as the network you rely on to stay connected. This heartfelt story depicts a mother rediscovering her love for cycling, encouraged and supported every step of the way by her family.
A European campaign worked on at Publicis to promote the Mercedes Pre Owned Range
SOME OF THE MANY EE COMMERCIALS FOR WHICH WE WROTE AND CD’D USING OUR BRAND SPOKESPERSON, KEVIN BACON.
A NEW BRAND CAMPAIGN WE HELPED CREATE IN 2023 WITH THE FANTASTIC RED BRICK ROAD, ‘OWL’ IS A CHARACTER WHO ‘FROM HER MANTLE PIECE’ SHARES HER PERSPECTIVE AS TO WHY ITS WISE FOR PEOPLE ACROSS THE UK TO USE HILLARY’S INSTEAD OF TAKING ON CURTAIN/BLIND PROJECTS THEMSELVES. OWL IS VOICED BY JENNIFER SAUNDERS, AND DIRECTED BY DOM & NIC AT OUTSIDER.
A COMMERCIAL CREATIVE DIRECTED AND WROTE FOR REKORDERLIG CIDER. IT WAS DIRECTED BY THE AMAZING ANDREAS NEILSSON THROUGH BISCUIT FILMS. 'SILVER SKATERS' WAS THE FIRST GLOBAL TV COMMERCIAL FOR THE CULT SWEDISH CIDER BRAND. IT WAS THE MOST CHALLENGING SHOOT DUE TO THE -30 SHOOTING CONDITIONS, AND THE FACT ALL THE SKATING STUNTS WERE DONE FOR REAL. IT WON A COVETED YELLOW PENCIL AT THE D&AD AWARDS.
DIRECTED BY DANIEL KLEINMAN IN BUENOS AIRES, AMAZINGLY ALL THE STUNTS WERE SHOT IN CAMERA. WE CLOSED OFF THE CITIES EQUIVALENT OF REGENT STREET, AND DROPPED CARS FROM THE TOP OF BUILDINGS, MUCH TO THE AGGRAVATION OF SOME LOCALS. THE COMMERCIAL IS SEEN HERE WITH OUR ORIGINAL CHOICE OF MUSIC, WE WERE UNABLE TO USE IT AS IT CONTAINED TOO MANY MUSIC SAMPLES, WHICH MADE IT DIFFICULT TO CLEAR.
Azimo enables hard working migrant workers to send money back home to loved ones. They wanted an ad that helped reflect this and hopefully reached out to like minded people. We wrote this spot from the perspective of one of those workers.
‘BOTTLE BANG’ WAS A COMMERCIAL WRITTEN PRIMARILY FOR THE AFRICAN AND ASIAN MARKETS. IT DEPICTS THE BIG BANG MOMENT WHEN THE NEW GUINNESS STOUT BOTTLE DESIGN IS BORN. MADE IN LA BY PROLOGUE FILMS & KLYE COOPER - FAMED FOR HIS EPIC HOLLYWOOD TITLE SEQUENCES INCLUDING THE FILM 'SEVEN & IRON MAN'.
FRUIT SHOOT GLOBAL AD PRODUCED IN 2018 WHILST AT SAATCHI & SAATCHI LONDON. ITS A CELEBRATION OF ALL THE 'THINGS' THAT KIDS ARE INTO. DIRECTED BY THE TALENTED LOS PEREZ THROUGH BLINK.
A COMMERCIAL CREATED FOR THE UK LAUNCH OF GERMAN HOSTING COMPANY IONOS. AUNT HELGA THE BRAND CHARACTER IS THE UBER EFFICIENT TECH WIZ FOR YOUR BIZ.
How do you help sell the most comfortable fixative on the market? You find the guy who not only uses it, but happens to live the most comfortable life too.
A film created to celebrate the British Lions tour & Cricket Ashes against Australia. Directed by Ed Morris.
An out of scope project that allowed us to explore a more emotional side to Braun. We tell the true story about a man and the shaver he relied on for over 40 years, until one day, it broke…
Volvo = Sweden, except when it comes to the V40 R-Design.
This hot-hatch was specifically tuned and tested right here in 'Old Blighty' for our uniquely British roads.
Our job was to highlight this in a series of ads that ran across OOH, national press and radio.
With the campaign line "MADE IN SWEDEN, TUNED FOR BRITAIN" we shot a series of ads with Nick Meek, capturing the beauty of Britain's roads in the iconic grey and dreary settings that make Britain great.
NHS neonatal intensive care is something of a poor relation in the battle for resources within the NHS. 1 in 13 children born need Neonatal ICU care and it takes around 10 members of a team to care for one neonate (consultant, doctor, nurse, therapists, etc.). Yet the service battles against adult services who take a lion’s share of everything resource based. Couple this with the tension of the NHS struggling to find nurses generally, and this department suffers to find talent. We were challenged to help with developing a recruitment campaign, targeting young people looking at a nursing career and existing trained nurses who may be interested to cross-train. A set of assets was needed to stand out in Sky Adsmart, social media and the NHS internal network.
Get people suffering from serious depression & anxiety in Manchester to come to the Thumbs Up cafés for support to get on the road to recovery. However, sufferers rarely take action to look after themselves.
We had to encourage friends to reach out to those suffering & take them to the ‘Thumbs Up’ café. If comms could speak to those who have suffered themselves a bit too, they’d be more aware of issues.
The launch of Sensodyne's first online diagnostic tool (finally) avoid using dentists. The Faces Of Sensitivity, an online social campaign that captures real people in real pain and highlights the problem of sensitivity, getting people to stop ignoring and start diagnosing.
The campaign consists of a Hero film as well as an entire digital toolkit with social posts, pre-rolls, DOOH and On-Demand edits.
SOME OF MANY COMMERCIALS FOR DIRECT LINE CREATIVE DIRECTED OVER THE LAST FEW YEARS AT SAATCHI’S.
HELPING WITH A GLOBAL BRAND REPOSITIONING FOR ‘FAIRTRADE’ THE ORIGINAL PURPOSE BRAND. FAIRTRADE’S LEADERSHIP WAS UNDER THREAT, A NEXT GENERATION OF CUSTOMERS DIDN’T UNDERSTAND THE BRAND AND THEY FACED 460 COMPETITORS MANY OF WHOM ALIGNED WITH ‘TOPICAL’ SOCIAL ISSUES. THE CURRENT POSITIONING WASN’T SET UP TO ACCELERATE FORTUNES, AS IT RELIED ON BRAND PARTNERS TO AMPLIFY AN IDEA OF “DON’T FEED EXPLOITATION.” THIS WAS TOO ‘ACTIVIST’ FOR THE MAINSTREAM & TOO NEGATIVE FOR PARTNERS TO SUPPORT IN COMMS. WE HAD TO FIND A NEW NARRATIVE THAT REMINDED ALL ABOUT FAIRTRADE LEADERSHIP - SO THEY SHOUTED ABOUT THEM. A NEW BRAND IDENTITY, CAMPAIGN AND NARRATIVE OF ‘CHOOSE THE WORLD YOU WANT’ DID IT.
THIS POSTER WAS PART OF THE OLYMPICS CAMPAIGN WHERE WE USED ‘TO SCALE’ BILLBOARDS TO DEMONSTRATE THE AMAZING FEATS WHICH ATHLETE’S ACHIEVE.
A CAMPAIGN FOR GREY LONDON. ‘BLOOD’ WAS CREATED TO DEMONSTRATE HOW MANY PEOPLE IGNORE BLOOD WHEN BRUSHING TEETH, BUT WOULD NOT HESITATE TO ACT IF IT CAME FROM ANOTHER PART OF THEIR BODY.
ONE OF A SERIES OF COMMERCIALS WE WROTE FOR THE LAUNCH CAMPAIGN OF ‘TWISTED JEANS. THIS ONE DIRECTED BY THE LEGENDARY BY DOM & NIC. AT THE TIME LEVI’S WERE STRUGGLING AS A BRAND, HIT BY THE ‘JEREMY CLARKSON’ EFFECT, TEENAGERS DID NOT WANT TO WEAR THE SAME JEANS AS THEIR DAD. THE SOLUTION WAS REINVENTING THE JEAN.
THE INITIAL BRIEF WAS BASED AROUND THE NEW PRODUCT CALLED ENGINEERED JEANS, WE DECIDED TO FOCUS ON THE POINT OF DIFFERENCE ‘THE TWISTED SIDE SEAM’ AND REFERRED TO THEM AS ‘TWISTED JEANS’. THE CAMPAIGN WAS A BIG SUCCESS, AND THE PRODUCT IS STILL SOLD IN SHOPS TODAY.
A CANNES GOLD WINNING CAMPAIGN WE WORKED ON EARLY ON IN OUR CAREERS AT BBH. THE BRIEF WAS TO REINFORCE THE HERITAGE OF EACH GARMENT.
THE SCULPTURES WERE CREATED BY ARTISTS FROM THE ROYAL COLLEGE OF ART AND CENTRAL ST MARTINS.
How do you reinvigorate one of the worlds leading pharmaceutical companies? You give it a complete re-brand of course.
This ongoing project is helping GSK get to where they need to be, by developing a new look and feel and completely new tone of voice.
THE BRIEF WAS TO CREATE AN ICONIC IMAGE THAT FELT LIKE THE ONSET OF A HEART ATTACK. AFTER LOTS OF RESEARCH TALKING TO MEDICAL SPECIALISTS, WE DECIDED UPON THE BELT IMAGE. THIS WAS AN IMAGE THAT REALLY RESONATED WITH PEOPLE AND ACTUALLY HELPED SAVE MANY LIVES.
THE MOST REWARDING PART OF THIS PROJECT WAS RECEIVING LETTERS FROM PEOPLE WHO HAD SUFFERED HEART ATTACKS AND WHO TOLD US THAT THE FEELING OF A BELT TIGHTENING WAS EXACTLY HOW IT HAD FELT FOR THEM. THEY HAD REMEMBERED THE ICONIC IMAGE TELLING THEM TO RING 999, SOMETHING THEY MAY NOT HAVE DONE WITHOUT SEEING THE POSTER
Gillette became the official global partner of The Movember Foundation. Our task was to help them drive awareness and raise even more cash whilst promoting the Gillette partnership.
We created a Metro newspaper wrap asking men across the UK to 'grow their support' with one of the most intricate tache's of them all.
With the help of Alison Carmichael and a little CGI, we styled our CTA directly into our guy's moustache, creating an iconic piece of typography that also spread across social media.
